Trendlogic

HISTORY
My love for print goes back to my first working experience as a freelance illustrator working for VNU magazines; LIBELLE, YES, CLUB, ANITA, POPFOTO, and OUDERS VAN NU. I love paper magazines and books, more than the digital stuff. It ‘clicks’ better with my heart, it touches my emotion. Organizing and translating magazines and books, Connecting them with digital information, is like writing visual stories. During the period I worked in fashion, I was a guest editor for Bloem & Blad. This made me realise that there was a lack of innovative information about horticulture. That is why I became the founder of the magazine GROW. A creative quality magazine for the horticulture, launched in 2001.

MOTIVATION
Life is filled with beauty. Shopping, visiting supermarkets and fairs inspires me. I enjoy in sharing this beauty.
I truly love to encourage designers to connect with commercial companies, creating visability for innovationis is essential.

METHODS
We develop shopping reports and other visual consumer product stories. We visit fairs, stores, exhibitions and streets all over the world, from China to New York. You need a guide?
Buying advise, or a report, measure made solutions are offered.

 

BEFORE 2011
GROW
Sierteelt Marketing, ‘Keuze van Könings’

PUBLISHED ARTICLES ABOUT TRENDLOGIC
Netwerk – FloraHolland
Bloem Bollen Visie
ANDERS – CNB
Profiel 1 – Euretco
Bloem en Blad

Idea Trendlogic

Idea Trendlogic